After contracting with Magellan Strategy Group in May to come up with a five-to-ten-year marketing and management strategy, the Haywood Tourism Development Authority discussed their ideas for turning that report into a two-year action plan to boost the county’s place in the tourism world. 

After passing state inspections, Ghost Town in the Sky opened for the season on the Fourth of the July.  The Maggie Valley amusement park — open Friday through Monday — is reporting an opening weekend attendance total of more than 7,500. 

This Fourth of July there will be plenty of places from which to watch a fireworks display. North Jackson County will not be among them.

“I understand Sylva’s not having them this year,” said Cindy Cavender, marketing director with the Franklin Chamber of Commerce.

Ghost Town in the Sky, the seemingly ever-limping amusement park in Maggie Valley, did not open on June 20 as planned. Delays in running new water lines to the park’s upper levels have stalled the opening.

“See that up there?” asked Alaska Presley as she piloted her Mercedes up a back road to the top of Ghost Town in the Sky. “That’s the drop tower there.” 

Critics of tourism-related economic development in Haywood County have joined forces with a conservative think tank from Raleigh to question the underlying premise of county travel and tourism agencies — namely, should they exist?

“Is that legitimate? Is that a core function of government?” posed Becki Gray, an analyst with the John Locke Foundation, a conservative think tank based in Raleigh.

Memorial Day weekend has come and gone, and Ghost Town in the Sky still appears much as the name implies. The closed gift shop and ticket windows sit watch over an empty parking lot. 

The Smoky Mountain News recently got a sneak peek of the new Swain County Heritage Museum and Visitor’s Center. Leading the tour was David Monteith, who’s been a driving force and visionary behind the museum since its inception.

The new Swain County Heritage Museum slated to open in downtown Bryson City this weekend not only honors Swain County’s history, but the sizeable visitor center housed inside also pays homage to Swain’s future.

It’s an unenviable task, but one Haywood County tourism leaders face every year: weighing dozens of festivals and niche marketing campaigns vying for a share of tourism promotion dollars.

Deciding which festivals hold the most promise for luring coveted tourists is a balancing act, and one that’s sure to produce its share of winners and losers.